When setting up a marketing budget, it’s important to set aside funds for testing evolving forms of digital advertising. Here's what one expert says dealerships should be devoting their marketing budgets toward in 2018.
Brothers Mark and Paul Normandin represent the fifth generation to run their family business, Normandin Chrysler Jeep Dodge Ram Fiat, in San Jose, Calif. The business opened its doors in 1875, as a buggy-making shop. Read More Here