To better assist shop owners with their production management, marketing tactics and leadership styles, FIXED has compiled a short list of essential business-building material from some of its favorite sources.
Bad judgement during the hiring process can have long-lasting repercussions that will affect co-workers, managers, and customers. However, it can be difficult to identify a potential employee’s negative traits during the interview alone. Here are four of the most common and significant things for which to keep an eye out.
There's an importance to striking a balance between attacking the future head-on while still tending to the needs of today’s dealership. Here's how one industry consultant says your dealership can pull it off.
Balancing technology and service experience is exactly why Ferman Auto has maintained a 77 percent six-month service retention rate and a 100 percent utilization of their online scheduling process. Here are the dealership's tips for utilizing technology to improve customer service.
When writing out standard procedures, it’s beneficial to keep the documents concise and to 10 bullet points or less. Here are some other keys to standardizing business operations through the creation of SOPs.
Servco Pacific's car-sharinig program is the first major business set to launch under Toyota’s global Mobility Services Platform. The program has proven to be not only an additional business segment, but it also holds significant potential for fixed ops and the ability to service those in-demand vehicles.
John Possumato, the CEO of Automotive Mobile Solutions, is a firm believer that those who get their feet wet now and master the processes and relationships necessary will be primed to take advantage of future MaaS opportunities.
What does a frictionless future mean to Brian Benstock? It means one where the customer is inconvenienced as little as possible. In fact, it might just mean that the customer never even has to step foot in the dealership.
When setting up a marketing budget, it’s important to set aside funds for testing evolving forms of digital advertising. Here's what one expert says dealerships should be devoting their marketing budgets toward in 2018.
Restaurants and cafes are appearing in car dealerships more frequently these days, as owners attempt to make the dealership experience appealing to young customers who often prefer to make purchases online. Here's how one dealership built a cafe to stand out.
Certain customer service philosophies are effective in any industry, such as striving to under-promise and over-deliver. Here are some secrets to practice from Southwest Airlines' senior business consultant.
Because of Bozard Ford Lincoln's strong focus on fostering a healthy internal culture, it has noticed increased efficiency across all departments, greater customer satisfaction and team members being closer to one another than ever before.