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July 17, 2017: This Week's Best Business-Building Articles

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July 17, 2017—To better assist fixed ops managers with their production management, marketing tactics and leadership styles, Fixed Ops Business has compiled a short list of essential business-building material from some of its favorite sources.

How Sara Blakely Built Her Spanx Empire - How I Built This

In the automotive industry, "Spanx" isn't exactly a go-to source of inspiration. But on NPR's How I Built This podcast series, Sara Blakely's drive, ambition, personality and eventual rise to fame contain lessons that any business leader can adhere to. As the youngest self-made female billionaire in the country, her story is worth a listen.

Nike’s Co-founder on Innovation, Culture and Succession - Harvard Business Review

Nike’s long, successful race from startup to global enterprise is chronicled in the recent book, Shoe Dog—the company's co-founder, Phil Knight, wrote it. Harvard Business Review senior editor Dan McGinn talked with Knight about partnering with Bill Bowerman, his former track coach, to launch the company.

5 Steps for Transforming Your Vision Into Company Success - Startup Nation

Whether you're starting a new business or trying to invigorate your team, having a vision helps.Time and time again, business leaders constantly hear about forming a "vision"—but how do you actually accomplish that? Startup Nation's article lays out five simple steps for not only forming a vision, but translating that vision to your team and customers.

Why Collaboration Is Crucial To Success - Fast Company

One way of overcoming current challenges is through collaboration—in unexpected ways—with other companies. Today’s fast-paced marketplace requires mutually beneficial partnerships to leverage creativity, experience and resources, with right- and left-brain thinkers, that can help you arrive at a solution in less time.

7 Articles to Help You Craft the Perfect Twitter Video Strategy - Twitter

More than ever, video is the way that people want to consume content. Whether it’s GIFs, live streaming premium content, highlight clips, Periscope and the ability to go live straight from Twitter and in 360 degrees, video has transformed the way people express themselves on Twitter and transformed the way brands are able to connect with their audience. The possibilities are almost endless, but this list of articles can help you craft an effective Twitter Video strategy for your brand.

 

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