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DriveItNow Integrates Shop-by-Payment Tool with Cloud-Based Solution

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June 21, 2018—Automotive technology provider DriveItNow’s Shop-by-Payment digital marketing tool has been integrated into DealerPeak’s CarDog Solutions websites for independent dealers.

Now, from DealerPeak’s web-based platform, users can access DriveItNow’s Shop-by-Payment tool to determine what combination of vehicles and finance programs that they qualify for, in real time. DealerPeak recently launched CarDog Solutions, a cloud-based, mobile-first technology.

“We’re including websites, SEO, inventory pricing, photo and description management, CRM… call recording and reporting, all in a single management tool,” explained Rick McLey, DealerPeak’s chief product officer, in a press release.

The Shop-by-Payment tool can factor in a customer’s desired payment, personalized soft-pull credit bureau information, trade-in equity, bank finance programs, and VIN-specific dealer inventory.


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